Better Keyword Tool from Google
I haven’t use Adword Keyword Tool for my keyword research. It’s because I can’t get exact search volume for my keyword list. I only see bar graph for global trend. Even after I save it to excel (csv) file, I don’t have the number.
Recently, when I want do my ppc campaign, I use Adwords Keyword Tool again. But this time I was surprise. They have major improvement. Finally…
If you notice, you can get search volume in number. Not just in bar graph. It’s a good thing. I know adwords keyword is not too accurate but the change is better than nothing.
How to see number of search.
Go to Adword Keyword Tool and login with your google account.
Do your keyword research. Activate “Show All Column” to see all detail result.
Nice new development. It’s make easier to do keyword research with Google.
Next you can combine the search result with more advance keyword tool like WordTracker or KeywordCountry.
Keyword Research To Bring More Traffic Effectively
Before filling up your web site or blog with any content, it is crucial to do your own research on what keyword you should use for the site. It’s is important to find phrases that people really search for it. And it is more better if you can come up with less competing keyword.
Here are a few hints for start your keyword research.
1. Brainstorming your idea. Take a piece of paper, write down a list of word related to your subject of your web site. Try using thesaurus to get more related keywords. Avoid keyword that have high competition. You can experiment too with typical misspelled words. Some sites effectively get hits by utilizing those misspelled words.
2. Research how many people are actually looking for those keyword. You can use free tools like Wordtracker Free Keyword Tool to find how many searches for specific keyword. Don’t take words or phrases that have too low on number of search. If no one is looking for that word, it’s not worth creating content on that keywords.
3. Use this three search engine to query your keyword. They are Google, Yahoo and MSN. If the result show sites in five top position have a good pagerank, it probably harder for you to compete with them. Remember that your goal is to be in top five of search result page or SERP.
4. Use more specific keyword. Combine two or three words to make long tail keyword. Usually it will have less competition and it is easier to get in high position on SERP.
5. Keep in mind that your goal is not only to increase traffic to the web site. You want to effectively attract visitors that potentially will click advertisements, purchase product or other benefit for the web site. For example, if you are create a web site about car rental in your city, it will be worthless if you use general terms like car rental. Use more targeted phrase like exotic car rental (in your city) will be more effective.
Regrettably, no matter how effectively you research keywords, not all of them will bring out numerous traffic. Search query information Is not all of the time exact, the matters people are interested in change now and then, and new rivals may appear. Broadly speaking, the most effective strategy is to aim niche keyword phrases which specifically associate to your site’s content and aren’t excessively competitive.
I found interesting subject on keyword research that probably will help you in conducting your own research.
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